Grow Revenue and Customer Engagement
Don’t settle for a lackluster trade show program!
Boost sales and strengthen Brand loyalty with Image 4’s revenue-generating 3D experiences for trade shows. We work with you to optimize your physical presentation for face-to-face marketing success. Reach your goals quickly and more efficiently with our design thinking, outcome focused approach. Serving Metro Boston, New England and beyond!
Don’t settle for a lackluster trade show program!
Boost sales and strengthen Brand loyalty with Image 4’s revenue-generating 3D experiences for trade shows. We work with you to optimize your physical presentation for face-to-face marketing success. Reach your goals quickly and more efficiently with our design thinking, outcome focused approach. Serving Metro Boston, New England and beyond!
Two No Surprises Trade Show® Solutions
If you’re looking for the complete package, Image 4 No Surprises Trade Show® solutions provide it all. Stunning results deliver compelling ROI and help save you time and money by providing everything you need under one roof. Choose to own or rent:
· No Surprises Trade Show® Ownership Solution: A complete, integrated ownership package, that provides everything you need for a successful show. With Image 4 exhibit ownership you can expect a display built to museum-quality standards that will create a memorable Brand experience to maximize Brand value.
· No Surprises Trade Show® Rental Solution: A complete, integrated rental package that delivers the results you want at the price you need. We provide Kit (DIY, portable) or Built-to-Order rentals (start-to-finish package) customized for your specific use. With Image 4 exhibit rental your display is always fresh, impeccably maintained, and appropriate for the space you have selected.
If you’re looking for the complete package, Image 4 No Surprises Trade Show® solutions provide it all. Stunning results deliver compelling ROI and help save you time and money by providing everything you need under one roof. Choose to own or rent:
· No Surprises Trade Show® Ownership Solution: A complete, integrated ownership package, that provides everything you need for a successful show. With Image 4 exhibit ownership you can expect a display built to museum-quality standards that will create a memorable Brand experience to maximize Brand value.
· No Surprises Trade Show® Rental Solution: A complete, integrated rental package that delivers the results you want at the price you need. We provide Kit (DIY, portable) or Built-to-Order rentals (start-to-finish package) customized for your specific use. With Image 4 exhibit rental your display is always fresh, impeccably maintained, and appropriate for the space you have selected.
A la Carte Trade Show Event & Marketing Services
Our à la carte trade show services provide you with customized support at every step of the process. Choose one or more to maximize your program success!
· Trade Show Marketing: Includes pre-show marketing and on-site services as well as post-event follow-up and review. We provide the logistical expertise and capture the metrics that will drive visitors and help improve the ROI of your face-to-face marketing.
· Exhibit Design and Fabrication: Our award-winning, comprehensive design services bring together experiential, dimensional, and communication designers to deliver a complete real world experience that can quickly come to life in our in-house fabrication shop.
· Installation and Dismantling: Image 4's install team will coordinate and manage the nuts and bolts of your Image 4 trade show exhibit installation, building your exhibit from the ground up (including graphic and structural install.) We take care of freight/shipping, exhibit set-up, dismantling, and logistics.
· Exhibit Asset Management: Manage and store exhibit assets created by Image 4 or elsewhere. Image 4 helps clients efficiently manage and use their assets before and after a trade show is up and running.
· Event Suite Software: Simplify management of all your events with our easy to use, optional cloud-based portal. With Image 4's Event Suite software you can easily manage inventory in multiple locations, and capture information to calculate every event ROI.
Our à la carte trade show services provide you with customized support at every step of the process. Choose one or more to maximize your program success!
· Trade Show Marketing: Includes pre-show marketing and on-site services as well as post-event follow-up and review. We provide the logistical expertise and capture the metrics that will drive visitors and help improve the ROI of your face-to-face marketing.
· Exhibit Design and Fabrication: Our award-winning, comprehensive design services bring together experiential, dimensional, and communication designers to deliver a complete real world experience that can quickly come to life in our in-house fabrication shop.
· Installation and Dismantling: Image 4's install team will coordinate and manage the nuts and bolts of your Image 4 trade show exhibit installation, building your exhibit from the ground up (including graphic and structural install.) We take care of freight/shipping, exhibit set-up, dismantling, and logistics.
· Exhibit Asset Management: Manage and store exhibit assets created by Image 4 or elsewhere. Image 4 helps clients efficiently manage and use their assets before and after a trade show is up and running.
· Event Suite Software: Simplify management of all your events with our easy to use, optional cloud-based portal. With Image 4's Event Suite software you can easily manage inventory in multiple locations, and capture information to calculate every event ROI.
The Image 4 Advantage
Logistical Expertise, No Surprises. By taking advantage of our complete package solutions for trade show ownership or rental, you can rest easy knowing you will get white glove service and a smooth roll-out. We work in every state and many different countries, so our staff knows how to get your project through potential red tape while working effectively with show labor, site managers, freight companies and customs.
Image 4’s trade show and event production services include:
· Custom Exhibit Design and Fabrication Brings Your Brand to Life
· Trade Show Installation and Dismantling
· Own Your Own Award-Winning, ROI-Increasing Trade Show Exhibit
· Trade Show Rental
· Trade Show Asset Management
· Pre- and Post-Show Marketing Support
· Optional Add-On Services
· Event Suite Software
· Trade Show ROI Estimator
· Client Success Stories
We provide the strategy, design, and logistical expertise, that will help improve the ROI of your Face-to-Face marketing.
Award-Winning, Integrated Design Solutions
Bring your Brand to life in a 3D, real world exhibit experience. Your custom exhibit environment will be beautiful, work the way your team needs, and help develop sales and Brand awareness. Image 4 brings together experiential, dimensional, and communication designers to create a complete, integrated exhibit. And because we build right in our shop, you get custom solutions designed to meet your particular sales and marketing challenges. Proudly serving Metro Boston, New England and beyond!
Exhibit Design & Fabrication Service Includes:
· Concept and Creative: Great exhibit designs begin with a rich concept and creative phase where we align our 3D Brand experience with your presentation goals. Knit together visual attraction, functionality, and effective Brand messaging with our integrated experiential and environmental approach.
· Exhibit Fabrication: We back up our great trade show booth designs with our own in-house fabrication shop, delivering:
· Museum Quality Fit and Finish: Our state-of-the-art fabricating machines, experienced craftspeople, and ISO 9001 systems assure a customized fit and finish that is built to your exhibit specifications.
· Advanced, Integrated Construction: Our craftspeople can build your display out of wood, metal, plastic, and/or fabrics. We can integrate lighting, A/V, touchscreens, and devices, as well as advanced components like non-contact sensors, Near-Field Communication (NFC) triggers, directional sound generators and more.
· Buy or Rent:Save by renting while still benefiting from custom exhibit design and fabrication services. We provide Kit (DIY, portable) or Configure-to-Order Rentals (start-to-finish package) customized for your specific use. From ten-foot to 5,000 square feet double-deck environments, Image 4 has done them all!
Image 4 Advantage
· Top 50 Fabricators in America: Image 4 has repeatedly been recognized as one of America's top exhibit fabricators by Event Marketer.
· Over 30 Years' Experience: In over 30 years we've successfully built thousands of exhibits, and are experts at designing them in a way that will reflect and enhance your Brand.
· Museum-Quality Fabrication: Our fabrication team also builds museum displays, so you can be sure you are getting the highest-quality museum fit and finish for your trade show exhibit.
· On Time and On Budget: With Image 4's trusted guidance through the design-production-implementation process you'll never miss a deadline or blow your budget.
· No Outsourcing: We provide all of the services needed for exhibit design and fabrication in-house. This means that you retain direct access and control during the entire process and get custom solutions designed to meet your goals.
Trade Show Installation and Dismantling Service
Trade Show Installation and Dismantling Service
Worry-Free Installation, On Time, Every Time
Get white glove trade show installation managed and delivered by meticulous staff. An Image 4 project manager will coordinate and manage the nuts and bolts of trade show exhibit installation, building your exhibit from the ground up (including graphic and structural install). We take care of everything – from logistics and freight/shipping to exhibit set-up and dismantling, to stocking your refrigerators if needed!
White Glove Installation Services Include:
· Project Management: An experienced Image 4 project manager will oversee on-site installation of exhibits, custom display fixtures, digital, and communications graphics. The project manager will also collaborate and communicate with any outside service providers and help align the project to support your timeline, budget, and project needs.
· Exhibit Pull and Prep: If your exhibit assets are stored with us, our white glove service involves pre- and post-event inspection, cleaning, and repair of all physical assets including exhibit hardware, custom display fixtures, technology, furniture, and graphics.
· Shipping and Logistics: We make sure your assets are safely and efficiently packaged, shipped, and delivered when and where you need them. We can help you manage multiple assets at simultaneous shows or on tight timelines between shows.
· Labor: We will manage a qualified labor force and see that your exhibit is installed exactly to site specifications and regulations, and looks just the way you need to present yourself perfectly!
The Image 4 Advantage
We’ve never missed an opening deadline! You can be confident that everything will be in place in time to welcome every customer and prospect.
Direct Partnership: We encourage feedback and respond throughout the process, creating a partnership between your team and other outside service providers. You retain direct access to and control over the installation process.
No Surprises: Rest easy knowing you will get white glove service and you won’t have to deal with complex scheduling and personnel management where a mistake could mean a show-floor catastrophe.
Logistical Expertise: We work across North America and many different countries, so our staff knows how to get your project through the red tape and work effectively with show labor, site managers, freight companies and customs.
An Outstanding Track Record: In 30 years we have delivered nearly 1000 major exhibits, with a build release on-time record of 100%. Your on-site success is core to everything we do.
Own Your Own Award-Winning, ROI-Increasing Trade Show Exhibit
Relieve the stress, gain peace of mind, and make a statement on the show floor! A successful Trade Show means No Surprises so you can focus on what’s important: increasing sales and interacting with your customers. Our No Surprises Trade Show® Solution is comprehensive: providing a custom-designed exhibit, graphics and media integration – even shipping, setup and refurbishment for your next show. What could be better? Proudly serving Metro Boston, New England and beyond!
Exhibit Design and Fabrication Service: Own the show. Beat the competition. Be noticed. Image 4 will custom design your exhibit to fulfill your exact marketing and sales needs. Our comprehensive design approach brings together experiential, dimensional, and communication designers to deliver a complete 3D, real world experience that can quickly come to life in our in-house fabrication shop.
Graphic and Presentation Design and Production: Stand out. Tell your Story. Create a compelling 3D environment with integrated digital and print graphics. Whatever the application – from speaker support to huge video walls to murals and augmented reality – our in-house team delivers perfectly produced, beautiful, fitted exhibit graphics and video every time.
From Ownership to Sales Success:
Improve your trade show program efficiency and effectiveness while increasing ROI. Our add-on services are offered à la carte to help provide you with customized, outcome focused support.
· Trade Show Marketing: A comprehensive trade show marketing service designed to maximize the ROI of your overall trade show program. Includes analysis of potential shows and development of their business case, pre-show, show and post-show marketing, staffing analysis, and more. Event and marketing management services add value to guide your overall trade show program across multiple dates/venues.
· Exhibit Installation and Dismantling Service: Our experienced project managers will oversee on-site installation of exhibits, custom display fixtures, digital, and communications graphics.
· Exhibit Asset Management Service: Includes storage, pull and prep, and shipping; client maintains access and full control through our industry-leading software interface.
· Event Suite Software: Simplify management of all your events with our easy to use cloud-based portal. With Event Suite software you can easily manage inventory in multiple locations, and capture information for every event ROI.
The Image 4 Advantage
A Quick, Complete Solution: We are expert at delivering complete solutions on budget and on time. Our team works quickly to transform an idea into a unique brand experience in 3D that drives awareness and meets your goals.
No Surprises: Our trade show event and marketing expertise allows us to layout a clear plan for your success, with measurable milestones to track progress. By taking advantage of our package trade show solution, you can rest easy knowing you will get white glove service and a smooth roll out.
Lower Costs, Maximize Revenue: When you choose our ownership solution you own all physical assets, depreciating the capital asset.
Improve ROI: With more than 30 years’ experience, we are ready to help optimize your program and set you up for success. Our professional team is outcome focused and will help you reach your goals quickly and more efficiently than you could alone.
Walk into the show to a complete, integrated rental package that delivers the results you want at the price you need. We offer Kit Rentals (Pre-kitted exhibit) or Built-to-Order Rentals (start-to-finish customization) ready for customization with your graphics, flooring, AV, and furniture. With Image 4 exhibit rental your display is always fresh, impeccably maintained, and appropriate for the space you have selected – all at 30-40% of the cost of purchasing your own exhibit.
Our custom exhibit rental solution is perfect for companies who:
· Only attend a few shows
· Are "virtual" organizations and lack storage or office locations
· Want to experiment with a new market, venue, or format
· Want to utilize a rental for a prototype product
· Need to stay flexible to keep up with a fast-moving schedule.
The No Surprises Trade Show®: Rental Solution
Flexibility with benefits: Our No Surprises Trade Show®: Rental Solution helps you save while still benefiting from a complete package of trade show services.
Concept and Creative: Great exhibit designs begin with a rich concept and creative phase where we align our 3D Brand experience with your presentation goals. Knit together visual attraction, functionality, and effective brand messaging with our integrated experiential and environmental approach.
Exhibit Fabrication: We back up our great trade show booth designs with our own in-house fabrication shop, delivering:
· Museum Quality Fit and Finish- Our state-of-the-art fabricating machines, experienced craftspeople, and ISO 9001 systems assure a customized fit and finish that is built to your exhibit specifications.
· Advanced, Integrated Construction. Our craftspeople can build your display out of wood, metal, plastic, and/or fabrics. We can integrate lighting, A/V, touchscreens, and devices, as well as advanced components like non-contact sensors, Near-Field Communication (NFC) triggers, directional sound generators and more.
Customized Exhibit Rentals: Save by renting while still benefiting from custom exhibit design and fabrication services. We provide Kit (DIY, portable) or Configure-to-Order Rentals (start-to-finish package) customized for your specific use.
Contact us for our LITE Modular Rental Exhibit Deck for a beautiful, modular rental exhibit you can set up on your own.
Trade Show Asset Management
Store and Manage Exhibit Assets Effortlessly
Stay ahead of your trade show calendar with a complete suite of services that streamline show logistics and communications. With preferred access to our online Event Suite Software, you will be able to quickly and easily manage asset location, check inventory levels on branded merchandise or printed literature, kit and deploy marketing assets, and track down previously deployed assets. Proudly serving Metro Boston, New England and beyond!
Exhibit asset management includes:
· Asset Storage: Control your costs by storing assets close to where you'll need them. Take advantage of our 60,000 square feet East Coast warehouse and our 20,000 square feet Las Vegas warehouse.
· Asset Maintenance: Never worry about inspection, cleaning, repair, and repacking of all your exhibit assets prior to a show- we'll do that for you. We survey them for damage and issue a report showing potential issues and availability for the next event.
· Kitting and Fulfillment: Get the right exhibit and graphics to the right reps, on-time, every time. Manage how many pens, squeeze-balls, and brochures each rep uses for the event and know when you need to restock. Image 4 will pull and kit each of your event packages to your specification guaranteed, or you don't pay for the service.
· Event Suite Software: Asset management module. Simplify management of all your assets and collateral with our easy to use cloud-based portal. Upgrade to Image 4 Event Suite and manage personal travel and lodging, assign human resources to shows, and get a birds-eye view of your total event program demands and budgets.
Trade Show Marketing Support from Image 4
Trade Show Marketing Support from Image 4
Build, Execute, Measure, and Maximize. Image 4’s Event Marketing Suite allows our team to work with yours to customize your trade show-based sales development strategy that is predictable, effective, and grows revenue for your company.
Amplify your message through effective targeting, enlightening analytics, and results-driven lead management.
Marketing Support includes:
· Show Selection:Evaluate shows you currently attend and potential future shows so you can select the best shows for your business, budget, and goals. We can help you build business case for a particular show by focusing on demographics and metrics, walking you through your cost per lead to help justify a show budget.
· Pre- and Post-show Lead Management Strategy: Use our mail and social management platform to craft content, time the conversation, and measure the contact and reach of your communications with prospects and customers. We help create interest, drive attendance, and pre-qualify visitors to your exhibit. Best of all, the data can be ported directly to your sales management/CRM software.
· Staffing Analysis: Model your staffing load to ensure every prospect is greeted, evaluated, and "sold" to. Model traffic velocity, demos, and conversations to ensure all opportunities are captured. Staffing analysis helps lower costs by controlling timing and efficiency.
· In-Booth Data Capture: Capture data on the show floor with a variety of technology: apps, NFC, IR, opt-in, just to name a few. Image 4 can work with your sales team to develop and implement the structural and technological platform to capture, measure, and manage leads from the show floor to your first sales meeting.
· Post-show Analytics: Image 4 staff will guide you through the metrics of show measurement. An Image 4 Program Review will deliver both the empirical data and our suggestions on where beneficial changes can be made. We're marketing people too, so we will tell you when your program is particularly effective and suggest strategies for investing in that success.
Optional Add-On Services
Improve your trade show program efficiency and effectiveness while increasing ROI. Our add-on services are offered a la carte to help provide you with customized, outcome focused support.
· Exhibit Installation and Dismantling Service: Walk on to the floor ready to sell! Our experienced project managers and site installers will manage on-site installation of your exhibit, digital, and communications graphics. We'll make sure things get packed correctly and returned to the proper locations- your office or ours.
· Event Suite Software: Have to manage lots of events and staffers? Simplify management of all your events with our easy to use cloud-based portal. With Image 4 Event Suite software you can easily manage inventory in multiple locations, and capture information for every event ROI.
· Trade Show Marketing Service: Drive traffic. Schedule meetings. Distribute leads. Manage follow-up and close the sale! Image 4's Event Marketing Suite includes pre-show marketing and on-site lead capture/management services as well as post-event follow-up and review. We provide the marketing platforms and capture the metrics that will move prospects through your Path to Purchase.
The Image 4 Advantage
Cut Cost without Losing Quality: With Image 4 exhibit rental your display is always beautiful, designed for your needs, and presents your Brand and product exactly how you need – all at 30-40% of the cost of purchasing your own exhibit.
60,000 Square Foot Storage Facility: We offer the bandwidth to handle multiple shows and large quantities of assets.
Convenient Storage on Both Coasts: Our large inventory of trade show rental hardware is warehoused in Boston and Las Vegas, with easy access to all major exhibit halls including New York, Washington DC, Philadelphia, Baltimore, Phoenix, San Diego, Anaheim, San Francisco and Portland.
No Surprises: Our trade show event and marketing expertise allows us to layout a clear plan for your success, with measurable milestones to track progress. By taking advantage of our package trade show solution, you can rest easy knowing you will get white glove service and a smooth roll out.
Improved ROI: With more than 30 years’ experience, we are ready to help optimize your program and set you up for success. Our professional team is outcome focused and will help you reach your goals quickly and more efficiently than you could alone.
Build, Measure, and Maximize Your Trade Show Program
Build, Measure, and Maximize Your Trade Show Program
Event Suite: Success for Face to Face Marketing.
Start by making trade shows simple. Then, manage your human assets and costs. Finally, increase your sales pipeline with expert show marketing tools.
Image 4 Event Suite platform provides anytime, anywhere access for multiple approved users, real time data, dedicated project assistance, instant confirmations and an immediate “paper trail”. Contact us for a free program review and online demo. Trade Show management and marketing has never been easier!
Start by making trade shows simple. Then, manage your human assets and costs. Finally, increase your sales pipeline with expert show marketing tools.
Image 4 Event Suite platform provides anytime, anywhere access for multiple approved users, real time data, dedicated project assistance, instant confirmations and an immediate “paper trail”. Contact us for a free program review and online demo. Trade Show management and marketing has never been easier!
Event Suite Modules
Module 1. Asset Management
Effectively manage, deploy and store marketing assets before and after your trade show. Event Suite – Asset Module allows you to:
· Keep track of what you have- exhibits, collateral, branded giveaways, and more: 24/7/365
· Order new assets, know inventory, control releases, and track down previously deployed assets
· Control ordering authority, assign resources to budgets, manage by rep, department, and line business
· Create show kits of hardware, graphics, collateral, giveaways- ready to ship to specific reps and shows
Module 2. Asset Management + Event Management
Now that your assets are under control, get your people and budgets controlled as well. Event Suite – Event Module expands your capabilities on top of Asset Module and allows you to:
· Schedule shows, see overlapping conflicts, assign personnel resources
· Log travel and lodging locations, schedules, costs, and assign to personnel, department, LOB, and more
· Manage Key Vendor resources for exhibit updates, graphic production, shipping, I&D
· Choose and track key performance metrics to determine show-specific ROI
· Enhance M&S department visibility and accountability through notifications, collaboration module, reporting functions- report up, down, sideways, and out
Module 3. Asset Management + Event Management + Trade Show Marketing Management
Build, measure and maximize your trade show program with a module that includes our signature marketing management. Event Suite Program Platform adds marketing and marketing management tools:
· Load digital content to be fulfilled at show-site at time of lead capture
· Classify prospect value at point-of-contact; assign follow-up personnel real-time
· Never rent a lead machine again! App-based lead capture with total field customization drops data directly to your own management platform- no messy imports or waiting until the show is over
· Classify leads by show, rep, product line, lead quality, and more. Easily import to Salesforce® or other CRM
· Full suite of metrics and reporting helps you prove show ROI
· Optional Pre- and post-show prospect contact via email and social- No mystery lead development!
Benefits of Event Suite Software
· Meet strategic goals and objectives for every event with automated reports and messaging
· Effectively track every lead and easily import to Salesforce® or other CRM
· Understand your event ROI with a full suite of metrics and reporting
· Easily manage inventory in multiple locations in real time
· Turn around event materials in as little as 24 hours
· Manage simultaneous events and know where your assets are at all times
· Automate purchasing with enhanced control over ordering authority
The Image 4 Advantage
By combining data, digital and real-world 3D platforms for lead development and customer acquisition, we leverage multiple communications platforms to move your prospect through your “Path to Purchase" in an efficient, cost-effective way.
By combining data, digital and real-world 3D platforms for lead development and customer acquisition, we leverage multiple communications platforms to move your prospect through your “Path to Purchase" in an efficient, cost-effective way.
Trade Show ROI Estimator
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How Do You Measure Success?
Even in a digital world, face-to-face interactions are more powerful and effective than ever (especially because they are less & less common). As customers are just a click away from “data", firms that offer in-person, human conversation will often win their customers’ business.
Trade shows are still one of the most cost-effective ways to accomplish this but given the investment trade shows require smart companies know they can’t just hope; they must plan for a positive ROI.
Many companies share a similar problem when it comes to trade shows: they simply show up and expect that the right people will find them. It’s akin to launching a retail store without any promotion. Without the support of an integrated marketing strategy, most trade show programs will fall far short of delivering desired outcomes.
More than 50% of the companies that come to us for exhibit design don’t have an integrated marketing strategy for their trade shows and wonder:
· Why is no one showing up to our booth?
· Why are the wrong people in our booth?
· Why didn't we get more leads?
· Why is our conversion rate so low?
· How can we tell if this show is worth it?
Contact Image 4 to help you plan, prepare, and execute a trade show program designed to deliver a positive ROI every time.
Maximize the ROI of your overall Trade Show program.
Our Trade Show Marketing Service includes:
· Show Selection: Select the right shows for your goals and budget.
· Lead Generation: Devise strategies that will drive traffic to, and generate leads from, those shows.
· Lead Capture: Determine the most cost-effective ways to capture, measure, and manage leads with state-of-the-art technology.
· Staffing: Minimize labor and travel costs by optimizing your staffing requirements.
· ROI: Determine your trade show programs ROI via extensive analytics.
Ready to improve the ROI of your Trade Show program? Start the conversation today!
Bring your Brand to life with beautiful, revenue-driving designs.
Our Trade Show Exhibit Design and Fabrication Service includes:
· Exhibit Design: Our award winning, experiential designers will bring your brand to life. The possibilities are limitless: if you can conceive a concept, we can design and build it.
· Award-Winning, In-House Fabrication: Museum quality fit and finish produced in our in-house fabrication shop, named one of the Top 50 Fabricators in America.
· Integrated, Creative Solutions: From conference rooms, stages, and towers to lighting, A/V, touchscreens, and devices, we can integrate all desired elements into your exhibit using a wide range of materials.
· Own or Rent: We offer both custom ownership and custom rental options.
We can turn your vision into reality. Start the conversation today!
Don’t lose track; don’t be surprised!
Our Trade Show Asset Management Service includes:
· Asset Storage: Our large, 60,000 square feet Las Vegas warehouses are conveniently located for both West and East Coast shows saving you time and freight money and can store exhibit assets from Image 4 or others.
· Asset Maintenance: Our maintenance services include inspection, cleaning, kitting, and repair prior to shows.
· Industry-leading Asset Management Software: On-demand asset management software helps you keep track of what you have, where, and can automatically manage costs. Stay on top of all your moving parts 24/7.
Keeping track and managing your exhibit assets can be a breeze. Start the conversation today!
Get inspired!
Look through our Exhibit Idea Generator to get your creative juices flowing, then talk to us about making your vision a reality.
When you find a design you like in the Exhibit Idea Generator, click the Work with a Designer button to share the design with Image 4. We’ll follow-up with you promptly.Cirtronics is a 40 year-old contract manufacturer. Cirtronics had never before developed leads via a trade show program. Stephanie Gronvall, Director of Marketing, approached Image 4 to help design a sales development program from the ground up.
Working with the Cirtronics team, Image 4 helped identify shows with prospects aligned to Cirtronics manufacturing strengths. We then dove deep into the company's successes and helped build a strong value presentation which was turned into positioning, digital and print messaging, and display graphics for the newly-designed trade show exhibit.
Image 4 designers created corporate iconography and developed a series of pre-show emails with specific language for each of three target project influencers. At-show incentives helped attract the right visitors, and pre-scheduled appointments with Cirtronics product engineers helped uncover specific project opportunities at the show.
Contact info was ported to Image 4's Event Suite platform for immediate technical document fulfillment via emailed PDF. Prospects were favorably impressed with the breadth of information and the timely delivery. Cirtronics sales staff and inside sales engineers reported a measurable increase in RFQ's, initial design conversations, and engineering specification projects.
In three years, Cirtronics has added 50% in gross revenue.
Health Dialog. Medical Software and Data analysis firm Health Dialog competes as a disruptor in a rapidly-growing, well-funded industry. Rosa Randazzo, V.P of Marketing has decided to exhibit with a different, unique rental exhibit at the past 4 AHIP conferences, as their product and market strategy has evolved.
The custom designed rental program stretches Health Dialog’s marketing budget, delivers the appropriate market presence, and customizes the evolving market message at each event, while the white glove service package allows staffers to focus on developing market awareness and sales rather than on trade show logistics.
CASA Systems. Boston area IT Systems manufacturer CASA Systems needed a rapid, cost-effective, and high-end exhibit design project to deploy at their major industry conference. CASA chose to purchase the exhibit as part of a ten-year investment in high-visibility marketing.
Image 4 designed, fabricated, implemented graphics and technology presentation for this complex 40 x 60 exhibit environment. CASA and Image 4 staff installed the exhibit in Denver over three days – integrating a full server/network/monitor/IT suite, air conditioned conference rooms, demo stations and high visibility structure.
When the show ended, Image 4 packed the exhibit and along with other client exhibit assets entered them into our storage system. Cleaning and light refurbishment makes the exhibit “Release-Ready" for future marketing and sales events.
Bradford Networks. Bradford Networks develops sales through a national staff of reps and a series of trade shows, small meetings and “lunch and learns".
Given the challenge of handling up to 24 marketing assets each month, Bradford came to Image 4 for help. Using the Asset Management module of our Event Suite Software, we inventoried assets, set minimum replenishment levels and created a matrix of content, hardware and show requirements. The platform allowed Bradford to easily program the right display and documents for each event online and ship them to the responsible rep.
The software automatically alerts when items are out-of-stock or assets are not returned and integrates shipping and call-tag tracking for logistical simplicity. Result: Bradford uses assets 2-3 times more often which requires a smaller inventory and saves money.
